Schema.org’s Impact on SEO When we embrace change with open arms, one of two things can happen. One, horrible things can happen, in this humble writer’s opinion, Google’s Panda update is a great example that really destroyed a lot of the low hanging SEO fruit and damaged the industry. The second scenario, we are […]
15 is one of the most awkward ages in human existence. It’s a year full of braces, hormones, ill-fitting clothes, and unfortunate phases. See Exhibit A. Luckily for us, 15 years in the Salt Lake City web design world is a much more positive experience full of satisfying work and delightful clients. In […]
I can’t go anywhere without hearing about how content is king and your content strategy is the future. With the content bandwagon moving at high speeds, it amazes me to see how little useful content is actually being produced. I currently work on sites with high bounce rates and very low time on site metrics. […]
If you haven’t heard that keyword research is one of the most important steps for an effective SEO foundation, now you have. It is the foundation of all other SEO activities. Finding and targeting good SEO keywords will guide the content on your site, help find relevant links, and target the most relevant group of […]
How do search engines pick your website to rank for the right keywords from among millions of other sites around the world? It seems like a perfect example of finding a needle in a haystack, but they’ve created hefty programs called spiders or bots to do just that. Googlebot, Google’s indexing program, continuously crawls the […]
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