OMNITURE
	Omniture provides hosted applications that help online businesses measure the effectiveness of their web sites and marketing initiatives, in order to improve their success and increase their ROI. The company’s focus is on providing high-volume, complex web sites with the industry’s most comprehensive yet most adaptable solution for measuring site traffic, advertising effectiveness, sources of sales, e-commerce transactions, and more. Omniture came to Infogenix for help on various projects including ordering system creation, a revamp of their corporate website, and online campaigning. Because of the sensitivity of online campaigning, it is important to trust experienced companies to produce effective marketing strategies and creative pieces that will gain an ROI. Infogenix has years of experience with the online marketing industry, and has refined a model that has proven very successful.
FRONTLINE PHONICS
	Online marketing is very volatile and unpredictable. Thus, It is difficult for many companies to know what makes a successful online campaign. Many turn to corporations like Infogenix that have lauched numerous campaigns over the years. With experience comes success, and the knowledge of what is effective and what should be avoided. Frontline Phonics has had much success with traditional marketing, but the online industry was a whole new ball game to them. They asked Infogenix to create a series of campaigns for their range of successful phonics programs that have been used in classrooms for over 17 years. The campaigns have become a large success.